Case Study
Black Sheep Ammunition
Logo Design / Branding / Package Design
Project Overview
Black Sheep Ammunition is an American-owned company producing high quality ammunition for hunters and sportsman. They wanted to develop a brand identity and packaging system that showcased their bold personality and set them apart from their more traditional competitors.
Logo Design
A strong, simple and iconic brand mark was necessary for a brand trying to break into an already saturated market. The mark projects and attitude of strength and protection — two important pillars of the Black Sheep brand.
